In previous blogs, we’ve described the NIO Houses and what inspired them. However, as it turns out, the NIO Houses were only the beginning of our conceptualization of a physical space for our users to connect.
Today, NIO House is far beyond than just a showroom. It’s also a home that provides a premium NIO lifestyle which allows our users to relax, recharge, innovate, and more. Learn more on the inspiration and vision behind NIO House.
Our signature NIO House concept is a primary reason people choose NIO. Not only because there is so much to offer at an NIO House, such as the NIO café, library, living room, joy camp for children, and so much more. Also, these are beautifully designed home for our users to share experiences and joy with their families.
Our signature NIO House features its café for our users to enjoy conversations with friends. In celebration of our highly anticipated opening of our first NIO House outside of China in Oslo, we have crafted a signature drink, "Epleslang."
On August 1, 2021, NIO published its first NIO House Cityzine reflecting artistic aesthetics, city spirits, and the joyful lifestyle we aim to provide to our users. The first Cityzine issue features the city of Hangzhou.
The word home denotes so many things: Warmth, comfort, community, lifestyle, just to name a few. With many automakers, once you purchase the car, your relationship with the automaker ends unless it is through the service department to maintain your vehicle. With NIO, your journey is just the beginning.